Campaign overview
The Seatbelts save lives campaign, in partnership with the Western Australia Police Force, Department of Fire and Emergency Services and St John WA, introduces first responders Carla, Emma and Clinton, who provide a candid insight into the true impact of not wearing a seatbelt when a crash occurs – from the point-of-view of those first on the scene of a crash.
The idea
If you see what we see, it would just click that seatbelts save lives.
Media channel and creatives
The Seatbelts save lives campaign will run across TV, catch-up/connected TV, YouTube, Facebook and Instagram.
TV/video
Seatbelts save lives TVC - 60 second version:
Seatbelts save lives TVC - 15 second version:
Social & Digital
Seatbelt saves lives video (6 seconds) for social media:
Social media tiles
Further reading and learning resources
To learn more about the importance seatbelts, visit our seatbelts page.
Support for road users
Show moreAnyone in WA who has been affected by a road crash can contact Road Trauma Support WA on 1300 004 814 for free information, support and counselling. This service is proudly supported by Road Safety Commission funding.
If you are in need of immediate mental health crisis support, please contact:
Lifeline - 13 11 14 Mental Health Emergency Response Line
Metro: 1300 555 788
Peel: 1800 676 822
Rural: 1800 552 002
If you are in need of non-urgent mental health support, please contact:
Beyond Blue - 1300 224 636
Here For You - 1800 437 348
Kids Helpline - 1800 55 1800 (Under 25)
13 YARN - 13 92 76 (Aboriginal or Torres Strait Islander) Further resources available at the Mental Health Commission's website.