Anneke Brown

Managing Director, Tourism WA
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Anneke Brown, Managing Director Tourism WA

Anneke Brown is a passionate tourism industry professional, having spent the past 25 years in the hospitality and tourism industry, both in Australia and overseas. Calling Western Australia home, Anneke has a strong desire to see the State takes it’s deserved place on the global stage for tourism excellence.

Whilst completing her Bachelor of Commerce degree, Anneke worked in hospitality at the Subiaco Hotel.  With her love of travel, Anneke joined Flight Centre as a Travel Agent in Sydney during the 2000 Olympics.  From there, Anneke moved to Bali and became the Reservation Manager of the central reservations office supporting 5 resorts across Amanresorts Indonesia.

In 2001 Anneke took on the role of global Director of Training with Amanresorts, and was part of the project team for 8 resort openings in Cambodia, India, Bhutan, Sri Lanka and the Caribbean.  In Australia Anneke has held management roles in Margaret River, and in central Australia as the Resort Manager of Longitude 131 at Uluru.  In 2010 Anneke moved back to Perth and became the WA General Manager of an Australian Registered Training Organisation, delivering hospitality training across the Pilbara. In 2014 Anneke joined the Old Treasury Buildings refurbishment project and took on the role of General Manager of the award winning COMO The Treasury hotel from 2015 - 2020.

Anneke’s passion for Western Australia and the tourism industry led her to forming Anneke Brown Consulting in 2020, specialising in hospitality and tourism projects.  Bringing international standards to hotel design and operations, along with excellence in training and education, the business provides solutions to local and international organisations with the desire to elevate their offering.

Anneke holds a Bachelor of Commerce degree from the University of Western Australia, is a graduate of the Australian Institute of Company Directors, a founding member and Chair of Women in Tourism and Hospitality WA, Board Member of the Rottnest Island Authority and a former Commissioner on the Board of Tourism WA

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